Inside the Kitchen: Capturing the Soul of MESSY NYC

At GleeSee, we believe great content starts with great stories — and few places tell theirs as vibrantly as MESSY NYC.

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Our recent photoshoot at this Mediterranean-inspired restaurant in the heart of New York City was all about showcasing what makes MESSY unforgettable: stunning plates, a passionate kitchen, and a team full of warmth and energy.

Over the course of the shoot, we captured 5 high-quality photos and 3 engaging videos, using more than 10 creative assets to bring their brand to life. From artfully plated dishes to behind-the-scenes moments of the chef in action, every frame was designed to reflect the restaurant’s authentic vibe and bold personality.

One of our favorite aspects of this project was filming the chefs at work, the skill, movement, and attention to detail happening behind the scenes gave the videos a dynamic, human feel that social media audiences love. We also had the opportunity to spotlight the incredible staff, who bring the entire MESSY experience together with genuine hospitality and style.

This shoot wasn’t just about content; it was about connection. And we’re proud to help MESSY share their story through visuals that are as compelling as the experience they deliver in person.