Zero-Proof, Full Flavor: Behind the Lens at No More Cafe

At GleeSee, we love working with brands that push boundaries — and No More Cafe does exactly that. As one of New York City’s standout zero-proof cocktail bars, their concept is bold, refined, and refreshingly original.

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We partnered with No More Cafe to create content that reflects not just their drinks, but the atmosphere they’ve carefully curated. Over the course of our shoot, we captured 10 high-quality photos and 2 cinematic video, using more than 20 visual assets to bring their brand to life.

Our photography focused on the café’s signature zero-proof cocktails and beautifully plated dishes, styled to highlight their color, detail, and presentation. The lighting, props, and angles were carefully chosen to match the cafe’s cozy, elevated aesthetic.

The video captured what still images can’t, movement, energy, and mood. We focused on the flow of the space, the design elements that make it feel warm and welcoming, and the artistry behind each drink.

From the amber glow of the lighting to the intentionality behind every detail, this content tells the story of a space that’s changing the way people think about social experiences, no alcohol required.